"Fixer Upper" stars Chip and Joanna Gaines have launched a new wallpaper line as God continues to bless their rapidly expanding empire.
The new Magnolia Home Wallpaper line, created in partnership with York Wallcoverings, reflect Joanna's eye for design, with patterns ranging from polka dots and botanicals to newsprint and a vintage farm toile print. There are a total of 16 designs in multiple colorways and will reportedly be featured in upcoming "Fixer Upper" episodes.
"Wallcoverings are such a simple way to personalize a space," Gaines says in an announcement on the York website. "They have the ability to completely transform a room where there seems to be something missing, and I think that's why I'm drawn to them - I love the statement they make."
She added, "They can be bold or subtle, but no matter which print you choose, it will reflect you. And that's exactly what I hope your home is - a reflection of your family and your story."
Chip and Joanna, whose wildly popular home improvements show, "Fixer Upper," airs every Tuesday night on HGTV, have rapidly expanded their business beyond remodeling into retail, real estate and furniture. Last year, the couple opened a bakery and garden store in addition to the shopping center, which draws 20,000 visitors each week. They also run a vacation rental and are currently remodeling a forthcoming breakfast restaurant.
The Gaines, who are sometimes seen praying with their four children on national TV, are quick to credit the success of their rapidly-growing empire to their Christian faith and God's blessing on their lives.
"Our family has made a commitment to put Christ first, a lifestyle our parents modeled for us very well. They showed us how to keep our marriage and family centered around God," Chip told the Billy Graham Evangelistic Association.
In a 2016 "I Am Second" video, the couple further shared how their relationship with one another mirrors Christ's love for His people - and how their faith drives everything they do.
"When I caught her...for the first time in my life, I felt like I could be exactly who I was," Chip said of his wife. "I've learned so much about order and structure and processes through my wife, and God is all of those things to me now. But, at the beginning, God was just chaotic to me, He was wild, He was untamed, He was unruly, and I like that."
Joanna explained that Chip's willingness to take risks and step out in faith allowed her to experience God in a whole new way: "God had a funny way of bringing me Chip, to almost have this reality of what it's like to follow Christ, which is a lot of things are going to push you to a place of discomfort; a lot of things are going to push you to place of freaking out.... I don't want to be in a box anymore, I don't want to play it safe...because where the impact is, is over here on the other side."
She added, "There's no telling where that will take you...I was made for a reason, and I need to let whatever God has created me for, that needs to be known, I don't need to stay hidden."
The couple's rise to fame hasn't come without its challenges; last year, Chip and Joanna came under criticism for attending an evangelical church opposed to same-sex marriage.
At the time, a number of Christian leaders rallied around them, including Franklin Graham, Ken Ham, and the Benham brothers. Instead of backing down, the Gaines said they "wouldn't be baited" into using their influence to "in a way that will further harm an already hurting world."
"We want to help initiate conversations between people that don't think alike. Listen to me, we do not all have to agree with each other. Disagreement is not the same thing as hate, don't believe that lie," Chip wrote in a blog post.
The "Fixer Upper" star also said the world must learn how to "lovingly disagree." "If your position only extends love to the people who agree with you, we want to respectfully challenge that position. We propose operating with a love so real and true that you are willing to roll up your sleeves and work alongside the very people that are most unlike you," he said.