After Hollywood actress Mila Kunis revealed that she makes monthly donations to Planned Parenthood in Mike Pence's name, the pro-life advocacy group Susan B. Anthony List announced that they would accept donations to their cause -- also in the Vice President's name.
Earlier this week, the Susan B. Anthony List, an organization that says it "exists to pass laws that protect unborn children and their mothers from abortion," tweeted: "We're now accepting donations to the pro-life cause in Vice President Mike Pence's name. Let's take a stand for life."
The organization linked to a page reading, "Make a Donation in Mike Pence's Name: Your generosity will help to advance a culture of life and protect unborn children and their mothers from abortion."
Pence himself responded to the Susan B. Anthony List, tweeting, "I'm honored. Thanks for all @SBAList does for life. I'm in."
The controversy began when, during a Thursday episode of "Late Night With Conan O'Brien, Kunis said: "I disagreed with some of the stuff that Pence was doing and was trying to do. And so, as a reminder that there are women in the world that may or may not agree with his platform, I put him on a list of recurring donations that are made in his name to Planned Parenthood."
She added, "Every month, to his office, he gets a little letter that says 'an anonymous donation has been made in your name. I don't look at it as a prank, I look at it just as, I strongly disagree [with him], and this is my little way of showing it."
The internet soon lit up with responses from the pro-life community, who, using the hashtag #BoycottBeam, pushed for a boycott of bourbon company Jim Beam until they remove Kunis as their spokeswoman.
The Hill notes that Pence is a longtime opponent of abortion rights; in March, he cast a tie-breaking vote in the Senate to move forward with an effort to end an Obama-era rule that blocked states from defunding health-care providers for political reasons.
"I would tell you - the sanctity of life proceeds out of the belief that ancient principle where God says, 'Before you were formed in the womb I knew you.' And so, for my first time in public life, I sought to stand with great compassion for the sanctity of life," he once said. "Society will be judged by how it defends its most vulnerable - the aged, the infirmed, the disabled, and the unborn."